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Off-page Search Engine Optimization-Article Distribution

The first option is to upload to only half a dozen of the leading directory sites, on the basis that these directories are the ones that will generate the majority of visitors anyway. If you want to adopt this approach, then these are the directories to submit your articles to:

http://ezinearticles.com/
http://www.articlecity.com/article_submission.shtml
http://www.ideamarketers.com/
http://www.articledashboard.com/
http://searchwarp.com/
http://goarticles.com/index.html

Submit your article to EzineArticles first as they are by far the biggest and most powerful article directory and they will only accept unique articles. You should wait until EzineArticles publish your article before submitting to the other directories in this list. (For great information on flipping websites for making money on the internet.)

The second option is to use a free semi-automatic program to submit your article to over 350 directories. The advantage of this is that you will generate additional one-way incoming links, but as many directories follow the EzineArticles lead by only publishing unique materials, the additional links may not justify the extra effort you need to make.

The third option involves buying software but it is the most effective strategy by far. Using Article Post Robot, you can submit unique versions of your article to over 500 directory sites. Every one of them will generate a one-way incoming link, and probably site visitors as well.

The advantages of using articles to promote your business are many and varied.
Firstly, if a reader enjoys your article, they will visit your site to learn more.

Secondly, other web masters can download your articles and republish them on their own web sites. This is another way that you can generate additional visitors.

Thirdly, every time your article is published by an article directory or on another web masters site, it generates a one-way incoming link to your site.
Finally, articles from the directories are highly rated by Google and the other search engines, and it is therefore possible for your article to pull extra visitors to your site via the search engines.

Once your articles are published, they continue to appear on the directory sites for many months or even years. Consequently, they are a long-term free traffic magnet, which should indicate something important.

The more articles you write and publish, the more visitors will come to your site from your articles. Try to set itself a target of writing four or five articles every week, and over a year you will have between 200 and 300 articles published. Just these articles on their own would probably be enough to generate a healthy profit week on week and month on month. (Learn how you can sell website to earn money from internet.)

However, in terms of generating free traffic, we have only just started.

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Wrinkle Remedies

Facial Exercises is probably the worst possible method to actually prevent wrinkles. Facial exercises take away the elasticity from your face thus making it look duller.

How to protect skin from wrinkles when on holiday?
Sun exposure is bad for the skin. Avoid contacting your skin with the sun rays as much as possible. The suns penetrating ways dries off your skin thereby making it look pale. (Women interested in weight gain can go here to learn about gaining weight fast.)

Do tanning booths really cause wrinkles?
The risk associated with tanning booths can actually cause cancer, pre-maturing ageing and wrinkles. To prevent yourself from tanning booths you could try a self tanning product like St. Tropez Whipped Bronze Mousse.

Can regular makeup cause wrinkles?
While makeup doesnt cause wrinkles but putting it on and taking it off can. It would be advisable to use a specialized makeup remover or a cleanser that can thoroughly remove cosmetics to prevent rubbing or pulling.

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Off-page Search Engine Optimization-About PR

DMOZ is the first specific example of a one-way incoming link mentioned in this blog, there are a few additional aspects of linking that you need to understand before we go any further.

Firstly, the Google Page Rank of the page that sends you a link is relevant to the value of that link. If, for example, you have a one way incoming link from a page that has no Google PR, that link is significantly less valuable than one coming from a page that has already acquired PR8.

However, note that it is called Page Rank and not Site Rank. This is for the specific reason that every individual page of a website has its own PR, and internal pages are likely to have a far lower level of achieved PR than the homepage. (For more detailed information on flipping websites as a way to make money on the internet.)

Even though the DMOZ homepage has a PR score of 8/10, the page on which your site will be featured that therefore creates the one-way incoming link to you is likely to have a far lower score.

However, a small degree of the Page Rank power of the homepage is spread throughout the site. So, the PR of the homepage is still slightly relevant as far as the value of the incoming link is concerned.

From this, you can draw two important conclusions.

First, even if you are accepted for the DMOZ directory, there will be a one-way incoming link generated, but it will not have Google PR8 attached to it.
Secondly and in contrast, incoming links from sites that have highly rated homepages are more valuable than incoming links from sites that have no (or low) Google PR.

Remember this latter point in particular, because the notion of generating links from sites with a high Google PR homepage will come up again many times during the course of this report.

To return to the directories - apart from DMOZ, there are quite a few others who will accept free submissions, and as every one of these directories that accept your application will generate a one-way link to your site, and could potentially send visitors, it is worth submitting your details to every free directory.

There are lists of directory sites that will accept free submissions here and here. (For great information on flipping websites for making money on the internet.)

Try to get listed with those that are the highest rated and those that will list your site most quickly, and then work down the list when you have time to do so.

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Off-page Search Engine Optimization-Writing Your Article

When you start to write your articles, the first thing is to create a hard-hitting title that includes your primary keyword phrase. The importance of your article title should not be underestimated, because it is based on the title that most people will use to make the decision of whether to read it or not.

Understand that when anyone sees your article title, consciously or not they want you to answer the question Whats in it for me? and they want you to provide the answer as quickly as possible. If you dont, then they will probably never get any further than glancing at your title.

It is for this reason that many experienced article marketers recommend that you should spend up to 50% of your time creating a knock their socks off article title. In other words, boring titles are the quickest way of killing the effectiveness of even the greatest of articles. (Check out this site on how to sell a website at flipmastery.com.)

One extremely effective way of creating killer titles is to use questions. Try to come up with something like this for your own market:

Want to shed weight in 5 days? Try these Secret weight loss remedies and never feel ashamed again!
Is your partner messing around? Discover the 4 ways that you can know for sure and get rid of the doubt NOW!

Its a very simple formula a question followed by a benefit.

Another way of creating an effective title is to be a very precise about the information you are offering in your article:

Discover the 4 simple steps that net me $6739.54 every week!
Precision of this nature implies that the information has been accurately recorded, which in turn suggests that there must be some truth to what youre saying.

Write your article by following the AIDA principle, and make sure that you do so from the very first word of the title.

First, you need to attract the Attention of your reader (hence the way the titles were written as attention grabbers, pure and simple):
Next, you have to get them Interested in whatever it is you have to offer:
Third, give them good reasons why they should Desire what you offer and
Finally, tell them to take Action. (For more detailed information on flipping websites as a way to make money on the internet.)

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Off-page Search Engine Optimization-Directories

As you will discover as you read through this report, there are many types of directory site. For everything that exists on the internet, there will be a directory (or more commonly, many directories) where whatever it is will be listed and categorized.

Some of these directories will focus on particular types of web content, such as articles, videos or blogs. However, at the highest level, there are many directories that list and categorize websites, and if you can get your site listed, it is advantageous in traffic terms. (For more detailed information on flipping websites as a way to make money on the internet.)

There are two types of directory to which you can apply, those that are free, and those that you have to pay for in order to be listed.

This is where you have something of a theres good news and theres bad news scenario.

The good news is that the most important site directory, which is the Open Directory Project or DMOZ directory, is completely free to apply for and to be listed in. This is worth doing, because the DMOZ directory is where Google and many other search engines obtain a lot of their information.

The bad news is that DMOZ is an entirely voluntary project, staffed by voluntary editors, and it can therefore take anything between two months and two years for your application to be assessed. Dont even think of asking them to hurry up, because that is almost guaranteed to put your application back to the bottom of the pile!

On top of this, the editors who work for DMOZ do tend to be something of a law unto themselves, so there is no guarantee, that they will accept your site, even after you have waited a year or two for their decision.

There is little you can do about speeding up the DMOZ editorial and acceptance process, so if you have not already applied to DMOZ, I would recommend that you do so immediately after finishing reading this book.

In the future, apply to DMOZ as soon as you register your domain name, because even if youre not going to build your website for six months, you can be pretty confident that they will not get round to reviewing it in that time.

If your application is (eventually) successful, the results are almost always worth the wait. Because the DMOZ directory has so much clout with Google, a listing in the directory automatically means that your site will receive a significant search engine boost. (Check out this site on how to sell a website at flipmastery.com.)

In addition, getting your site listed will generate a one-way incoming link from DMOZ. The homepage of the directory is extremely highly rated when measured by Google Page Rank, which is a commonly accepted measure of site value and popularity.

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